3 tech companies are posting marketing jobs right now

It can sometimes be tempting to think of technology as a monolith; an industry operating according to consistent standards and practices, where everyone has a technical role. The truth, of course, couldn’t be further from that.

Like any business, technology companies need people in all types of roles and functions. One role that can be overlooked, especially at an early stage as a business prepares for viability, is marketing.

Marketing roles are one of the key elements that drive the growth of a technology company. An essential part of any business, marketing plays a vital role in attracting new customers and satisfying existing customers.

It is a profession that has expanded since the advent of the Internet and in particular the advent of e-commerce. It’s also a rapidly changing field where marketers need to race to keep up.

Marketing in the new digital age

Gartner’s Top 6 Marketing Predictions for 2022 report found that by 2026, CMOs will spend 30% of their influencer and celebrity budgets on virtual influencers, and by the same year, 60% of millennial consumers and of Gen Z will make purchases on social platforms. on traditional digital commerce platforms.

New technologies must also be evaluated and adopted. Gartner also estimates that by 2025, one in five B2B companies will leverage AI or machine learning to connect buyers with sales reps at key points in digital commerce interactions.

Develop specialties

The range of specialties in the field of marketing has also expanded. Tech companies post marketing jobs across the gamut for professionals skilled in digital marketing, content creation, ad serving, email marketing, SEO and more.

Then there’s the whole realm of martech — a tech realm dominated by the HubSpot and Salesforce CRM platforms. These companies make software that marketers use to optimize their marketing plans and achieve KPIs. A typical martech platform has tools to help marketers plan, schedule, and measure campaigns and other marketing tactics, automating some of their day-to-day tasks.

To find out which marketing jobs are open right now, check out Growth Business’s job board or check out three we review below.

Data Product Owner, Marketing, ITV, London

ITV is now much more than a media company. The company leverages a broad and diverse set of technologies, ranging from workflows for advertising and content platforms to web and cloud technologies used by teams.

Data Strategy is a team of experienced strategists and product owners collectively responsible for thought leadership, product ownership, and realizing measurable value from data and AI. The Data Product Owner will work closely with business team stakeholders and articulate user stories for data products that drive value and benefit for marketing stakeholders. You will also need extensive experience in leveraging data in a digital/media context, ideally with experience in the TV/VOD ecosystem, with a proven track record in delivering sophisticated data products. Apply for the role here.

Bloomberg Connects Digital Manager, Marketing, Bloomberg, London

Bloomberg is a global leader and Bloomberg Connects is the company’s fast-growing free app that gives users access to museums, galleries and cultural spaces around the world.

The Digital Marketing Manager will develop and manage the digital marketing strategy, including paid campaigns, SEO and email marketing, driving acquisition, engagement, retention and advocacy. users. You will build an omnichannel paid strategy and be responsible for developing paid campaigns that drive acquisition, retention and engagement across all channels, use marketing tools (Google Analytics, Branch, Braze) and develop campaign insights to understand consumer behavior. You will need at least eight years of relevant mobile/digital work and lifecycle/CRM program development experience, as well as proven results in digital/mobile growth marketing. Learn more about the job here.

E-Commerce Product Manager-Creator and Affiliate Side, TikTok, London

The premier destination for short-form mobile video, TikTok’s mission is to inspire creativity and bring joy. With the growth of e-commerce, TikTok is looking for an Affiliate Creator and Product Manager to join the TikTok Shopping team.

You will be responsible for affiliate GMV and influencer activities and you will be in charge of product selection and improving content marketing effectiveness. By delving into the basic needs of all kinds of characters and researching local and global competitors, you will be responsible for product innovation. You will need more than five years of work experience in influencer marketing products and you will also need to have work experience on a major e-commerce platform. Get the full job description here.

Discover thousands of other technology job opportunities on the Growth Business job site.

Kirstie McDermott works for our Job Board partner, Jobbio. Based in Dublin, she has been a writer and editor on print and digital platforms for over 15 years.

Find out more about careers in marketing

5 companies looking for marketers right now

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